Blog

May 27, 2014

HBE in San Diego with Arianna Huffington!

Last week Hooks Book Events was in San Diego!  After a very successful event with Arianna Huffington and the Greater Boston Chamber of Commerce in April, the North San Diego Business Chamber reached out to HBE about hosting Arianna for their members.  The Book Goddess was in our corner (again!), and on May 21st, I was in Rancho Bernardo for the event.  Thank you for the referral Boston Chamber! It was a lovely start to what we hope is a […]
May 22, 2014

The Demands of Book Promotion: Frivolous or Necessary?

Each week in Bookends, two writers take on questions about the world of books. This week, James Parker and Anna Holmes discuss whether they find the demands of book promotion — author photos, media campaigns, Twitter feeds — frivolous or necessary.  Make sure to read The New York Times full article here!
May 20, 2014

The United States of Metrics

Every generation gets the gurus it craves. Ours include Malcolm Gladwell, Daniel Kahneman, Brené Brown, Jim Collins, Steven Levitt and Stephen Dubner, Dan Gilbert, Dan Pink, Dan Ariely and Nate Silver. What do they all have in common? They use research to tackle issues that were once the provenance of poets, theologians and philosophers. (Also, there’s a 40 percent chance they’re named Dan.)  Make sure to read The New York Times article, “The United States of Metrics“.
May 16, 2014

Featured Author: Daniel Schulman with Sons of Wichita: How the Koch Brothers Became America’s Most Powerful and Private Dynasty

Daniel Schulman is a senior editor in the Washington bureau of Mother Jones, and a founding member of the magazine’s investigative journalism team. His work has appeared in the Boston Globe Magazine, Columbia Journalism Review, Psychology Today, Village Voice, and many other publications. He splits his time between Cambridge, Massachusetts and Washington, DC. About Sons of Wichita: How the Koch Brothers Became America’s Most Powerful and Private Dynasty Like the Rockefellers and the Kennedys, the Kochs are one of the most […]
May 14, 2014

Featured Author: Michael D. Watkins with The First 90 Days: Proven Strategies for Getting Up to Speed Faster and Smarter, Updated and Expanded

Michael D. Watkins is a cofounder of Genesis Advisers, a leadership development consultancy that specializes in the design of onboarding and transition acceleration solutions, workshops, and coaching for Fortune 500 companies. About The First 90 Days: Proven Strategies for Getting Up to Speed Faster and Smarter, Updated and Expanded The world’s most trusted guide for leaders in transition Transitions are a critical time for leaders. In fact, most agree that moving into a new role is the biggest challenge a […]
May 12, 2014

ATB Author Dr. Sanjay Jain Makes The New York Times Best Sellers List!

HBE sends heartfelt congratulations to Dr. Sanjay Jain.  His first book, Optimal Living 360: Smart Decision Making for a Balance Life (Greenleaf Press, January 2014) made The New York Times “Advice-How To” best sellers list on May 11, 2014.  In March and April, we had to opportunity to arrange events at the Takoma Park Community Center and Friendship Heights Village Center for Dr. Jain.
May 12, 2014

Featured Author: Brigid Schulte with Overwhelmed: Work, Love, and Play When No One Has the Time

Brigid Schulte is an award-winning journalist for the Washington Post and Washington Post Magazine. She was part of a team that won the Pulitzer Prize. She is also a fellow at the New America Foundation. She lives in Alexandria, Virginia with her husband and two children. She grew up in Oregon and spent summers in Wyoming, where she did not feel overwhelmed. About Overwhelmed: Work, Love, and Play When No One Has the Time Can working parents in America—or anywhere—ever […]